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The Brief
Warrior came to us with one mission in mind, growth. The brief was simple, grow the total revenue driven on TikTok Shop without sacrificing ROAS.
What We Did
Somerce designed and implemented a complete new Affiliate Strategy with the aim to expand Warrior's Affiliate presence on the platform by onboarding and briefing New to Brand Affiliates at Scale while reengaging dormant existing creators, while also overseeing the launch the brands LIVE presence on the platform.
Key Takeaways
60% Increase in Affilaite Attributable Revenue in the first 60 weeks, with $80k Affiliate Attributable GMV Added in the first 6 weeks - an instant Impact of $160k GMV Growth in first 6 Weeks
TikTok GMV Growth - $170K
Achieved instant impact in the first six weeks
Affiliate Attributable GMV - $90K+
Added in the first 6 weeks
Increase in Affiliate Revenue - 60%
Achieved in the first 60 weeks
