TikTok LIVE.

From holding the record for the No.1 Beauty TikTok Live with P.Louise to manage daily lives with brands including Free Soul & The Beauty Crop, Somerce is the perfect partner for your brand.

TikTok LIVE

We’ve proven performance at both ends of the spectrum, from record-breaking Beauty Lives with P.Louise to the day-to-day execution of high-volume live programmes for brands like Free Soul and The Beauty Crop. That experience allows us to build live strategies that don’t just win moments, but compound growth over time.

Why Somerce?

How we deliver winning lives...

Our Live strategy combines high-production execution with trading-led decision making. From product sequencing to bundles and incentives, every Live is built to convert, scale and compound performance.

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High-production LIVE environments

We run Lives from purpose-built studios with professional lighting, audio, set design and operators behind the scenes. This allows hosts to focus purely on selling, storytelling and audience engagement, while we ensure production quality that keeps viewers watching and converting.

Trading LIVE strategy

Every Live is planned like a trading day. We build run-of-show plans around hero SKUs, timed incentives, audience flow and conversion moments, adjusting in real time based on GMV, retention and chat signals to maximise performance.

Product & bundle engineering

We don’t just sell products, we engineer offers. New products are launched through bundles, multi-buy mechanics and buy-more-save-more structures to protect AOV, drive urgency and increase basket size without over-discounting.

Always-on optimisation

Lives are reviewed daily, not retrospectively. Performance data feeds straight back into host direction, product sequencing, offer structures and scripting, ensuring each Live improves on the last and compounds results over time.

Talent & Host Management

We manage and develop Live hosts like a performance channel. From training and scripting to incentives and feedback loops, we ensure hosts are commercially focused, confident on camera and aligned to trading objectives.

SOMERCE

Build your LIVE's with Somerce.

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Daily TikTok Lives

We run daily Lives as a performance engine. Structured run-of-shows, consistent hosting, trading-led product sequencing and real-time optimisation ensure steady GMV, repeat audiences and compounding results day after day.

Showcase TikTok Lives

We design and execute high-impact showcase Lives built to spike attention and sales. From exclusive bundles and limited drops to guest talent and amplified traffic, these moments are engineered to create scale, momentum and brand-defining performance.