Launches, daily engines, scale-ups and record months, every one measured on GMV. Not reach, not likes. Revenue.
One brand, one launch month. Somerce took AKT London to market on TikTok Shop with LIVE, affiliates, content and paid run as one engine: strategic gifting seeded the creator community, viral-hook briefs kept it posting, and the broadcasts converted the demand the creators built.
Read the case study
Launches, scale-ups and record months. Filter by the work that got them there.
Browse by service: TikTok LIVE · Affiliate · Content · Paid Media · Shop Operations · Full Service
$2.7m
GMV from a single LIVE. The record for the UK and the Western world, with 40 million impressions and $80 average order value.
· BFCM
£10m+
A month on TikTok Shop. Value-led GWP and bundle mechanics plus an Affiliate Championship that flooded the FYP, scaling a record LIVE into a record month.
· Unilever
An enterprise launch for Unilever built on brand safety, RRP protection and added value, taking the GLUTA-HYA Lip Serum to market.
1,470%
Shop revenue growth in month one. Strategic gifting and viral-hook briefs drove $100k affiliate GMV in two months.
400%
Growth in 12 months. An always-on creator community plus daily LIVEs, peaking at £100k GMV from a single LIVE.
650+
Affiliates recruited in three months. An ambassador-led expansion into Germany and France with 70% month-on-month growth across the EU.
£120k+
GMV from a single showcase LIVE: a 12-hour broadcast run to the minute, with a 28% click-through rate.
A daily LIVE cadence and a managed creator community run as one engine: education-led run-of-shows on air, tested hooks briefed to affiliates between broadcasts.
Localised briefs, a British creator community and a UK-evening LIVE cadence, built from what Edikted's US shop had already proven.
Education-led nailcare content and an affiliate community run as one loop — brief, post, review, scale — improving GMV week after week.
Creators paid on results and samples held to a return: an affiliate community that drove revenue at high profitability.
An event-scale outside broadcast from Winter Wonderland, Hyde Park: location rig, showcase production and a run-of-show built for the occasion.
A radio-show LIVE format with named segments and a recurring schedule, turning haircare selling into appointment viewing.
A deeper affiliate community and a consistent LIVE cadence built for sports nutrition, run as one engine rather than two channels.
A creator community built around K-beauty discovery, briefed for always-on shoppable content rather than a one-off campaign.
5.3m
Impressions across an 11-day TikTok Shop launch and rebrand: daily LIVEs, a Hot Seat series, a Keratin Live Show and a 3-day Grand Opening with Tier 1 talent.
Traffic to site since the full TikTok Shop launch, with the brand's highest sales day of the year bar Black Friday and a fast-growing halo effect across social.
LIVE GMV a month, built on up to 11 hours of broadcasting a day. Optimised bundles and run-of-show lifted LIVE GMV by 40%+ without burning out the room.
Hourly GMV on the UK launch showcase LIVE, with 12.5m impressions and 3k+ consistent viewers turning live storytelling into first-time customers.
Tell us the brand and the target. We'll bring the record-breaking playbook.
Talk to us